Samsung, KOTRA Partner to Showcase at Big 5 Expo

Samsung Electronics, has announced a strategic partnership with the Korea Trade-Investment Promotion Agency (KOTRA) to exhibit its state-of-the-art Business-to-Business (B2B) products at The Big 5 Building and Construction Expo, reinforcing its commitment to the digital transformation of the construction industry.

This partnership underscores Samsung’s dedication to integrating smart business solutions into construction processes, showcasing how Samsung’s B2B technologies can significantly enhance efficiency, safety, and project management within the sector.

This ground-breaking move will see Samsung’s innovative technologies such as IoT, AI, and Smart Building platforms being tailored specifically to the needs of construction businesses, aiming to enhance operational efficiency, on-site safety, and project management. For example, Samsung’s IoT solutions can be implemented in construction equipment to monitor real-time data on the machinery’s operational status, location, and maintenance needs.

Through this collaboration, Samsung aims to enhance its visibility within the global construction sector, demonstrating the versatility and scalability of its product offerings.

“Our mission is to empower businesses with technology that’s not just advanced but also resilient and adaptable to their specific demands,” stated Mr Samuel Odhiambo, Head of Consumer Electronics, Samsung Electronics East Africa. “Our partnership with KOTRA at The Big 5 Construction Expo is a step towards bringing this mission to life.”

The Big 5 Construct Expo, which stands as the most important building and construction event in Kenya, serves as an ideal platform for Samsung to display its latest innovations, tailored specifically for the modern consumer.

Read Also:Samsung Galaxy-Defendable,Affordable,Smartphones

The exhibition will include the 2023 Samsung NEO QLED as well as the Samsung Flip Interactive Display which is highly attractive for professionals in the construction industry.

Samsung’s Smart Business Solutions can be tailored for any industry and are designed to enable mobility, connectivity, exceptional performance and productivity.

The technology helps streamline complex business processes and enables seamless communication across various project stages; all accessible through Samsung’s secure mobile devices and displays.

In line with global efforts to combat climate change, Samsung’s smart technologies also include eco-friendly options. Energy-efficient smart electronics that contribute to greener sustainable building practices.

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Meet Jacktone Lawi, a seasoned technology journalist with years of experience in the industry. I have developed my passion for technology during my formative years, which has been instrumental in shaping my career trajectory. My expertise lies in reporting on emerging technologies and their impact on businesses and consumers worldwide. Through my experience I’m well-versed in covering topics such as artificial intelligence, blockchain, cybersecurity, cloud computing, and digital transformation, among others. Throughout my career, I have has demonstrated an exceptional ability to distill complex technical information into accessible and engaging content that resonates with my readers. My writing style is clear, concise, and informative, allowing me to communicate even the most technical concepts to a broad audience. Beyond my writing skills, I have also become known for extensive network of industry contacts and ability to secure exclusive interviews with high-profile figures in the technology world. These connections have enabled me to gain unique insights into the latest trends and developments in the field, giving me a competitive edge in my reporting. In addition to my work as a journalist, I’m also actively engaged in the broader technology community. Where I regularly attend conferences and events, share insights and stays up-to-date on the latest innovations in the industry. Overall, my wealth of experience as a technology journalist have given me a deep understanding of the industry and its impact on society.

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